GhostlyInc · Web SEO

Web SEO, made practical.

Technical SEO, metadata, structured data, and multilingual setups explained clearly.

Browse guides See the workflow

Start with the part of the site that needs work

Search and sharing

Fix how crawlers understand the page and how people see the link before they click it.

Share Localhost: Phone Previews & Webhook Tests

Share your local website with clients, test it on your phone and receive webhooks. Get a temporary HTTPS link with GhostlyShare or cloudflared.

Open guide

JSON-LD Schema Markup Guide for SEO and Rich Results

Learn how to choose JSON-LD schema, avoid rich result mistakes, validate structured data, and keep markup honest. Use the SEO checklist today.

Open guide

Open Graph Images Guide: Build Better Link Previews

Create better Open Graph images for shared links. Set sizes, tags, and cache checks, then test the link before publishing with this practical checklist.

Open guide

Image performance

Reduce image weight, choose better formats, and keep visual assets predictable for speed and SEO.

Optimize Website Images: Page Check and Checklist

Optimize website images before publishing. Find heavy files, fix sizes, improve loading, review metadata, and use the checklist to ship faster pages today.

Open guide

Best Image Converter for Web: WebP, AVIF and Workflow

Learn how to choose WebP, AVIF, local or online conversion, privacy rules, and publishing checks. Use the workflow before you compress images.

Open guide

Convert JPG to WebP: A Practical Step-by-Step Guide

Convert JPG to WebP locally with PixelPress. Follow the steps, compare real file sizes and convert folders without uploading images.

Open guide

Convert JPEG to AVIF: Image Audit for Faster Pages

Convert JPEG to AVIF with an image audit for large photos, quality checks, fallbacks, and page speed. Use the checklist before your next image release.

Open guide

Publishing workflows

Move from local improvements into repeatable publishing, VPS, and server management routines.

Server Tools Hub: VPS File Transfer and SSH Workflows

Transfer files from Windows to your VPS and manage connections with GhostlyBridge. Start with a practical guide and the right tool.

Open guide

A practical order for improving a website

  1. Clarify what search engines and people see

    Start with page titles, meta descriptions, canonical URLs, structured data, and Open Graph metadata so the page has a clean identity in search and sharing surfaces.

  2. Reduce the weight of the page

    Move heavy images into sensible dimensions and formats, keep responsive assets predictable, and avoid loading visual weight that does not help the visitor.

  3. Make publishing repeatable

    Use local preview links, server workflows, and simple delivery routines so improvements can move from your machine to a public page without fragile manual steps.